WHAT’S YOUR MARKETING MIX?
Don't choose your marketing services and tools haphazardly. Think your way through a strategic marketing plan. Establish your objectives, set yourself a budget of money and sweat equity. When you know what you want, here’s what R. Y. Glover & Associates has to offer.
Branding
You want great design on all your business marketing materials. And you want it to express the style of your company or organization. It’s a great vision but it can take time to realize.
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Business stationery
It’s your style, it’s how you “dress up” when you present yourself to your target markets or publics. At a minimum, you need a logo, business cards, letterheads, envelopes, the works, depending on your own particular situation.
Brochures
They still have a place to play in your marketing mix. They’re portable, easily read, and essential tools of direct mail marketing.
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Reports and Proposals
When you have an important case to make or a business plan that needs to look absolutely first class, you should check out R. Y. Glover & Associates.
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Presentations
Getting more and more important all the time, especially on the web. Ideas, products and services are all being sold online with Flash presentations and video.
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Newsletters
When your client’s confidence in you is your most important business objective, a newsletter makes a lot of sense. It can help to establish you as an authority in your field, someone whose advice and counsel are sought. But it can take time to have an effect and, to do it well, takes considerable effort.
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Syndicated Services
If you are a pro bono organization with stories to tell that touch a common heartstring, you might be able to syndicate a column.
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